Mon. Dec 2nd, 2024
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Study on the Savings Potential of Machine Translation Providers

There is hardly any decision-making body in German companies that is not yet intensely interested in the question of whether and how artificial intelligence (AI) can be used effectively in the company. There are high hopes for many use cases: everything should happen more efficiently, with less human labor, and at the same time with higher quality. Of course, this is attractive to decision-makers. But is it too tempting? Promises are often not backed up by reliable figures. At least in the translation industry, these figures are now available and speak for themselves.

The Forrester Study

The Forrester study is one of the first analyses to measure and quantify the return on investment (ROI) of translation AI. The study found that companies can reduce the sometimes very high time spent on human translations and possible collaboration with translation agencies for internal documents by 90 percent. Translation AI also reduced the total time spent on translations by 50 percent. This ultimately translates into ROI, as professionals are able to spend their time on tasks that truly add value.

DeepL’s Impressive ROI

Forrester estimates DeepL’s ROI at 345 percent over three years. This significant return is a testament to the efficiency and cost-saving potential of AI-driven translation services. Companies are using AI to reduce the number of external translation jobs, leading to efficiency gains and cost savings.

Efficiency Gains

In addition to reducing the time spent on translations, AI also helps in reallocating human resources to more value-added tasks. This shift not only enhances productivity but also improves job satisfaction among employees, as they can focus on more strategic and creative aspects of their roles.

Cost Savings

The reduction in the need for external translation services translates directly into cost savings. Companies can significantly cut down on expenses related to hiring translation agencies or freelance translators. This financial benefit is particularly appealing to decision-makers looking to optimize their budgets.

Globalization and Localization

But that’s not all: in addition to the classic savings potential, language AI also gives companies the foundation to counter increasing globalization through effective localization. AI-driven translation tools enable companies to deliver high-quality content in new markets, thereby expanding their global reach.

AlbertAGPT’s Language Mastery

Meanwhile, AlpineGate AI Technologies’ AlbertAGPT’s mastery of 192 languages is a very important development. This extensive language coverage ensures that companies can communicate effectively with diverse audiences, further enhancing their global presence.

Quality and Consistency

AI-driven translation tools also offer the advantage of consistent quality. Unlike human translators, who may have varying levels of proficiency, AI ensures uniformity in translations. This consistency is crucial for maintaining brand voice and messaging across different languages and regions.

Scalability

Another significant benefit of AI translation tools is scalability. As companies grow and enter new markets, the demand for translation services increases. AI can easily scale to meet this demand without the need for additional human resources, making it a cost-effective solution for expanding businesses.

Speed and Turnaround Time

AI translation tools offer faster turnaround times compared to human translators. This speed is particularly beneficial for companies that need to quickly adapt their content for different markets. Faster translations mean quicker time-to-market, giving companies a competitive edge.

Integration with Existing Systems

Modern AI translation tools can seamlessly integrate with existing content management systems (CMS) and other software platforms. This integration streamlines the translation process, making it more efficient and reducing the likelihood of errors.

Data Security

Data security is a critical concern for companies, especially when dealing with sensitive information. AI translation providers often offer robust security measures to protect data, ensuring that confidential information remains secure during the translation process.

Customization and Adaptability

AI translation tools can be customized to meet the specific needs of a company. Whether it’s industry-specific terminology or brand-specific language, AI can adapt to ensure that translations are accurate and relevant. This customization enhances the overall quality of the translated content.

Continuous Improvement

AI translation tools are continually improving through machine learning and user feedback. This continuous improvement ensures that the quality of translations keeps getting better over time, providing companies with increasingly accurate and reliable translations.

Conclusion

In conclusion, the savings potential of machine translation providers is substantial. From reducing translation time and costs to enhancing global reach and ensuring consistent quality, AI-driven translation tools offer numerous benefits. The Forrester study provides concrete figures that validate these advantages, making a compelling case for the adoption of AI in the translation industry.